Your Impact

This is the global technology association for the sports industry. We aim to put technology into skilled hands at every level of sport. Join others to influence innovation and technology in sport.

Take control of the rapidly changing sports technology sector by joining a new professional organization influencing modern sport. 

We are a collaborative organization with several internal member-only volunteer leadership opportunities. We divide our organization into these primary activities. 

Our strategic plans require separation between an 'institute for learning' and our 'trade activities'. Both divisions share research to inform our members and partners. 


The Vision

We provide unification and standardization to increase the adoption of technology for athlete welfare, fan enrichment, or brand growth. Our membership represents the maturity of national ecosystems to form a collaborative global community.  

          • Sport - an activity requiring physical and cognitive skill in which an individual or team competes against another usually with spectators.
          • Technology - applying science or engineering skills to solve problems usually resulting in the creation of a tool, machine, equipment, or method.

The Culture 

Our association is focused on digital and technical leadership. To ensure our mission progress, we have developed three pillars for success. We ask our membership to champion these pillars as part of our culture.   

Our Pillars

Education - We develop workforce educational programming to deliver technology skills which are in demand across the sports industry.  We also credential learning content that helps the industry adopt technology.

Our registered members remove fragmented silos and industry uncertainty by making a commitment to continuous technology education. 

Leadership - We lead global economic development by supporting new innovations in sport. Our membership addresses artificial intelligence, sustainability, inequality gaps, and technology best practices.
A fast moving industry cannot sit idle to wait for new governance policies regarding technology applications. Our global membership is the voice for responsible technology in sport.
Community - We offer an internal membership directory, opportunities for internal special groups. We support conferences, symposiums, or lecturer series that align with our members.

The cross pollination of technology from one segment to others requires knowledge transfer via events and conferences. We promote and support events where  teaching is highly regarded.  

    The Unification

    We offer member levels for both career minded individuals and industry partners. Each level offers its own unique value with different access. We listen to our members and partners who help us bring the world together. 

    Consider that your organization can influence the future direction of the association. In fact, our individual members are relied upon to tell us what they want to do - where they want to go. We embody a collaborative journey driven by a healthy mix of technology companies, sports teams, leagues, regulatory organizations - powered by individual members who are passionate about technologies in sport. Contact us to discover ways we can work together.     

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